"Juice Market in
Europe 2015-2019 " is the latest addition to MRRs.Biz industry
research reports collection.
Market outlook for juice
consumption in Europe
The
juice market in Europe is expected to decline because of the high
sugar content in juice drinks. Technavios market research analysts
estimate the market to reach more than USD 32 billion in revenues by
2019.
In
terms of consumption, the
juice market in Europe was
estimated to be close to 19 billion liters in 2014. Orange and apple
juices together constituted the major share of juice consumption in
Europe with a combined market share of about 55% in terms of volume.
Adverse weather conditions in Florida and Brazil, the two major
suppliers of orange to the European market is further expected to
decrease the import of oranges to Europe. It is expected to decrease
the consumption of orange juice further during the forecast period.
Consumption in minor segments such as apricot, alphonso mango,
pineapple and passion fruit are also expected to increase during the
same period.
Market segmentation by
product
- 100% fruit juice from concentrate
- 100% fruit juice not from concentrate
- Nectar
- Vegetable juices
- Fruit drink
In
2014, though 100% fruit juice from concentrate accounted for a larger
market share in terms of revenue, it is expected to witness a decline
in 2019 due to having higher sugar concentration. Nectar had a market
share of close to 22% which is also slated to decline in 201
Market segmentation by
distribution channel
- Supermarkets and hypermarkets
- On-trade
- Independent retailers
- Specialist retailers
- Other
Market share of the leading
juice consuming countries of Europe
- Germany
- Spain
- UK
- France
- Italy
The
juice market in Germany was estimated to be around USD 7 billion in
2014. The demand for juice drinks is Germany remained low as more
consumers preferred carbonated soft drinks and flavored water.
Companies in Germany are trying to improve the declining consumption
by launching new products that offer more value-added features. For
instance, Eckes-Granini Deutschland introduced minerals laced juice
drink under the brand name Hohes C Plus and a fruit pulp under the
brand name Granini samtig.
Leading vendors analyzed in
the report
- Britvic
- Coco-Cola
- Eckes-Granini
- PepsiCo
The
other prominent vendors of this market include Antartic, Bionade,
Boller, Chegworth Valley, Copella, Firefly Tonics, Fruitapeel,
Refresco Gerber, Spumador, Wild & Co. KG, and Zipperle.
Key questions answered in
the report
- What are the key factors driving the Juice market in Europe?
- What are the key market trends impacting the growth of the Juice market in Europe?
- What are the various opportunities and threats faced by the vendors in the Juice market in Europe?
- Key outcome of the five forces analysis on the Juice market in Europe?
- Growth forecast of the Juice market in Europe until 2019?
Technavio
also offers customization on reports based on specific client
requirement.
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Table
of Contents
PART
01: Executive summary
Highlights
PART
02: Scope of the report
Top-vendor
offerings
PART
03: Market research methodology
Research
methodology
Economic
indicators
PART
04: Introduction
Key
market highlights
PART
05: Market landscape
Five
forces analysis
PART
06: Market segmentation by product
100%
fruit juice from concentrate market in Europe
Nectar
market in Europe
Fruit
drink market in Europe
100%
fruit juice not from concentrate market in Europe
Vegetable
juice market in Europe
PART
07: Market segmentation by distribution channel
PART
08: Key leading countries
Juice
market in Germany
Juice
market in Spain
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