"The Report The Cards
and Payments Industry in Switzerland: Emerging Trends and
Opportunities to 2020 provides information on pricing, market
analysis, shares, forecast, and company profiles for key industry
participants. - MarketResearchReports.biz"
MarketResearchReports.biz
has announced the addition of a report, titled, “The
Cards And Payments Industry In Switzerland:
Emerging Trends And Opportunities To 2020” to its offering. The
54-page report deals with the recent trends in the cards and payments
market of Switzerland. Volumes and values for check payments, credit
transfers, direct debits, and payment cards between 2011 and 2015 are
also revealed.
The
growing popularity of ecommerce is a major catalyst of the market for
cards and payments in Switzerland. As more number of Swiss online
shoppers buy clothing, shoes, food, and consumer electronics, the
market will witness considerable opportunities. Furthermore, a
majority of these shoppers use invoice payments, credit card
payments, and payments via PayPal. Therefore, the growing use of card
payments is likely to have a positive impact on the growth of the
market.
The
reduction of interchange fees of MasterCard and Visa credit cards is
a key trend that is likely to induce growth. Under the new regulation
of the Swiss Competition Commission (Comco), the interchange fee has
been reduced from 0.95% to 0.75% in August 2015. This fee is expected
to be further reduced to 0.44% by August 2017. Although the reduction
of interchange fee will benefit card holders, the profitability of
card issuers will be reduced.
Another
key trend in the Swiss market for cards and payments is the adoption
of alternative payment modes such as Sofort and PayPal due to a
plethora of available options. Introduction of new payment solutions,
a key business strategy of market players, will take the competition
among vendors to the next level.
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Sample Copy Of This Report @
For
instance, in February 2017, the WIR Bank launched a new payment
service for medium and small enterprises, wherein the card holders
can make payments to merchants who are not customers of the WIR Bank.
The features of the existing WIRcard and those of the internationally
valid Visa V Pay debit card have been combined in this new service.
This development is expected to have a significant impact on the
market because Swiss consumers are increasingly spending more from
foreign ecommerce websites, finds a new study.
The
espousal of contactless technology is gaining traction amongst Swiss
consumers recently. The findings of the Swiss National Bank suggest
that the number of contactless cards in 2015 was 7.1 million. This
figure is projected to double by the end of 2020, with greater
popularity of contactless cards promoted by card issuers and banks.
Almost every major bank in Switzerland has been offering contactless
functionality in their payment cards. Retailers such as Coop, Jumbo,
Migros, IKEA, and kkiosk have also been accepting payments via
contactless cards.
View
Press Release @
http://www.marketresearchreports.biz/pressrelease/3941
SIX
payment Services, 2Checkout, NETbilling, GoCoin, Mondido Payments,
PayPal Express Checkout, ePay, QuickPay, WorldPay, MultiSafepay,
Checkout.com, and BitPay are some of the major companies operating in
the market for cards and payments in Switzerland.
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